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  • Home
  • About
  • Portfolio
  • BYU
  • Graphic Design
  • Paragon Designs
  • TenEyck & Assoc.
  • i.e. designs
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Gary Israel Design

Graphic Design Product Design

Graphic Design Product DesignGraphic Design Product Design

My personal logo evolution

My first personal logo

My first personal logo

My first personal logo

When I left Goodwin+Johnson and headed back to school, I figured I needed my own logo. This was done in late 1980.

My next personal logo

My first personal logo

My first personal logo

After leaving Coleman, my ex-wife and I started a design business together. She did graphics and I did graphics and product design.

The evolution

My first personal logo

The divorce logo

We found that there was another design firm using i2design, so we changed our name and logo. I thought this was pretty good considering our initials were an std.

The divorce logo

The next evolution

The divorce logo

When I got divorced and lost the Village Design logo, I went back to a modification of my first logo.

The next evolution

The next evolution

The next evolution

I had seen this 8 ball and came up with the idea of "reflecting" the id into the ball for "ideation".

My current logo

The next evolution

The next evolution

I wanted something to work with this website and to have a strong presence. KISS - Keep It Simple Stupid.

Logos for corporations

Insulated Cooler Logo

Insulated Cooler Logo

Insulated Cooler Logo

When Coleman introduced the Extreme line of coolers, I designed this logo for them. I won an award for this design. 

Steel Cooler Logo

Insulated Cooler Logo

Insulated Cooler Logo

when Coleman re-introduced their line of steel coolers, I designed this logo. They sold 70K+ coolers the first year.

BackHome Product Logo

Insulated Cooler Logo

BackHome Product Logo

When Coleman ventured out into the backyard, I designed this logo for the line of products. Another oval!

Vornado Air LLC

Vornado Air LLC Mark

BackHome Product Logo

Before I went back to work at the newly managed Vornado, they had a name change and I designed this logo for them based on the older logo.

Vornado Air LLC Mark

Vornado Air LLC Mark

Vornado Air LLC Mark

The new Vornado wanted a mark that could be used on apparel and other items without using the full name. This is the mark I designed.

other logos

Engineering Consulting Firm

Engineering Consulting Firm

Engineering Consulting Firm

This was a logo I did for an engineering consulting firm that was hired by Vornado Air Circulation Systems to do 3D CAD work.

Fitness Program

Engineering Consulting Firm

Engineering Consulting Firm

A logo I designed for a company that did full fitness programs - workout programs, nutritional products, inspirational videos,.

Corporate Logo

Engineering Consulting Firm

A Proposed Business Logo

A Wedding Event Planner asked me to design a more professional logo for the association she belonged to.

A Proposed Business Logo

A Proposed Business Logo

A Proposed Business Logo

A friend was building a business that would provide mobile temporary housing for oil workers. Had to be a simple, direct logo to use on trucks, buildings, apparel.

Pinewood Derby Logo

A Proposed Business Logo

Pinewood Derby Logo

When I was involved in the Cub Scouts of America I designed this logo for our Pack to use at the Pinewood Derby.


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  • Home
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  • Portfolio
  • BYU
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  • Paragon Designs
  • TenEyck & Assoc.
  • i.e. designs
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  • Vornado Air
  • Freelance
  • Salt Design
  • LOGOS
  • GAD
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